An album digipak is the type of packaging used for CDs, typically made from cardboard with an internal plastic holder for one or more discs.
Conventions of an album digipak
Front:
- Song title
- Name of artist
Inside:
- Extra information about the artist / song
Back:
- Artist / album name
- Tracklist
- Album artwork
- Record label
- Barcode
- Extra information
Purpose of an album digipak
- To promote an album
- To list the content of an album
- To make the CD eye-catching
- To use the corporate identity of an artist / band as a reoccurring theme
- To give information about the musician and the music
- To use images and art to express a message
- To store additional promotional materials (such as posters and booklets)
- To attract a wider audience
Examples of album digipaks from the alternative indie genre:
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